Research and development
1.For our company is really important to make a type of survey after the service to control the quality of the service, in order to satisfy the following aspects:
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Service
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Delivers in the shortest time
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Customer focus
2. In the other hand, we also search to take decisions based on our customers information, getting basic information that let us improve our service with:
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Focus on costumer behavior
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Qualifying our service at the deliver moment
3. Out R&D plan:
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Contract R&D in a independent agencies.
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Invest the 1.4% of our income in research and development
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Keep updated with the last technologies on cleaning services to have the opportunity to give every time the best service
R&D STREGHTS
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Update online platform in the website
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Fast an effective service
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Availability of the service
R&D WEAKNESS
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The service have to be in constantly changing because the technology changes fast
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Restricted coverage for delivery
Research and development audit
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The organization have difficulties with the R&D because we have an external contract with independent agencies.
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We used the outside R&D in order to search cost-effective, the reason is that the organization is basically starting so we have to get good prices.
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Our R&D personnel is not a masive factor in our industry, because we have just few employees until the organization grows, but nevertheless our few employees know the strengths and weaknesses of our organization.
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In terms of R&D resources, they are allocated effectively in our organization, the R&D plan integrates and coordinates the organization, and for a good performance it requires information and experiencie, but our organization is small, in terms that we got few employees and we are starting from the bottom.
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The organization plans to have a good technology and computers system for the management of the information, in order to offer an excellent online web page and platform for the requests of our customers.
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The basis of our R&D plan is to stablish and effective communication between R&D and our top manager, in order to keep our few employees updated with the organization innovations.
Research and development introduction was developed according to Chapter 4 The Internal Assessment taken from:
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David, F. (2011). Strategic Management: Concept & Cases (15th ed.pp 116-117). Florence, United States : Pearson